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  • 📢 Threads Ads Roll Out Globally—Are You Ready?

📢 Threads Ads Roll Out Globally—Are You Ready?

🤖 YouTube Is Testing AI in Search

In This Edition:

📢 Threads Launches Global Ads

Threads Ads Roll Out Globally—Are You Ready?

Meta has expanded Threads ads access globally, after limited testing in the U.S. and Japan.

  • Ads now default in new campaigns using Advantage+ or Manual Placements.

  • Inventory filters offer 3 levels of content safety: Expanded, Moderate, and Limited.

  • Ads will appear in Threads feeds, with gradual rollout to all markets.

This shift presents a fresh opportunity for brand visibility across Meta's ecosystem. Performance will vary by audience engagement and niche relevance. Curious how Threads ads could reshape campaign strategy? Dive deeper today.

🌳 Google Adds Tree Views

Google Ads Introduces Tree Table Views

Google Ads has quietly rolled out a new Tree Table View for reporting. This update transforms flat data tables into hierarchical layouts, helping visualize relationships across campaign elements.

  • Offers clearer performance breakdowns

  • Supports multi-level segmentation (e.g., campaign > ad group > subtype)

  • Speeds up data interpretation and insight discovery

  • Ideal for analyzing complex campaigns

To try it, head to “Reports” and switch to “Tree Table View.” 🔍 Curious how this will impact strategy and reporting efficiency? Dive deeper into the new structure!

Meta Verified Boosts Trust

Why Meta’s New Feature Will Make You Pay for Verification

Meta is introducing new elements to its Meta Verified subscription, encouraging more brands to sign up. Key updates include:

  • Original content tagging: Meta Verified users can now request credit for original content, linking reposts back to the original profile.

  • In-app warnings: Non-verified business profiles will trigger a pop-up warning, signaling potential trust issues to users.

  • Increased engagement: Verified accounts are seeing higher visibility and engagement on Facebook and Instagram.

Meta aims to boost paid verification sign-ups with these updates. Will this drive more businesses to subscribe? Explore the details now!

💸 EU Slaps Meta: €200M

EU Hits Meta Hard with €200M Penalty

Meta has been hit with a €200 million fine by the EU for breaching Digital Markets Act (DMA) regulations. The fine stems from Meta’s subscription service offering to EU users, which allows opting out of ad targeting for €9.99/month.

Key points:

  • The fine is due to challenges over Meta’s data consent approach.

  • Meta’s subscription option was scrutinized for undermining GDPR.

  • EU regulators are still reviewing Meta’s alternative options.

Will Meta successfully fight back with U.S. government support? Keep an eye on the ongoing battle. Want more on how this impacts the ad industry? Get all the insights now!

🔐 WhatsApp Adds Chat Privacy

WhatsApp Introduces Advanced Chat Privacy Features

WhatsApp has introduced "Advanced Chat Privacy" to enhance user security. Key features include:

  • Preventing others from exporting chats

  • Blocking auto-downloads of media

  • Restricting the use of messages for AI features

This update aims to protect sensitive conversations, especially in group chats. Ideal for users concerned about privacy in health support groups or organizing important community efforts.

As WhatsApp continues to focus on privacy, this added layer strengthens its security reputation. Curious about the full impact of this feature? Stay ahead by activating this setting today!

👪 Snapchat Family Safety Hub

Parents, Get Control with Snapchat’s Updated Safety Hub!

Snapchat has launched a redesigned Family Safety Hub to help parents manage their kids' experience on the platform. Key features include:

  • Easy access to parental tools like Family Center

  • Updated guides, FAQs, and policy documents

  • A dedicated page for step-by-step guidance

  • A new YouTube playlist for parenting tips and safety advice

This update aims to improve navigation and provide comprehensive safety resources for families. Parents can now stay informed and involved in their kids' digital world.

Curious about how this affects safety on Snapchat? Dive into the new Family Safety Hub and explore the tools today!