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  • 🎛️Instagram Tests Manual Reels Algorithm Controls

🎛️Instagram Tests Manual Reels Algorithm Controls

⚡ Top Tools Behind Viral IG Accounts

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In This Edition:

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🚀 Creators Can Now Hack the Reels Algorithm

📲 Instagram’s New Feature Could Boost Your Reach Overnight

Instagram is testing a new “Your Algorithm” feature, allowing users to view and edit the topics that shape their Reels feed. This move signals Meta’s ongoing effort to address concerns over AI-driven content recommendations.

Key Insights:

  • 🗂 Topic Overview: Users can see which broad topic groups the algorithm thinks they prefer and adjust by adding or removing subjects.

  • 🔍 Detailed Control: Tap a topic to view example Reels and manage preferences for more tailored content.

  • ⚖️ Perceived Control: These settings reassure users about choice, though historical patterns suggest few will actively edit them.

  • 📊 Meta Strategy: Providing options addresses privacy and algorithm concerns without reducing engagement from AI-powered recommendations.

  • 🤔 Behavioral Reality: Past research shows most users rarely utilize control features, from feed settings to privacy options.

Instagram’s new algorithm controls offer transparency and choice—but adoption may be limited.

Top Tools Behind Viral IG Accounts

🚀 Want More Followers? These Tools Reveal What Actually Works

Growing your Instagram audience isn’t just about posting more—it’s about understanding your followers and content performance. These 20 analytics tools provide actionable insights to optimize engagement, track competitors, and boost growth.

Key Insights:

  • 🦉 Owlmetrics: Track engagement, followers, and hashtags.

  • 📈 Socialbakers: Compare competitors and find best posting times.

  • 📊 Instagram Insights: Native metrics for reach, engagement, and demographics.

  • 🌱 Sprout Social: Cross-channel analytics and social listening.

  • 🧠 Brandwatch & Quintly: Segmentation, competitor insights, customizable dashboards.

  • 📌 Union Metrics & Iconosquare: Follower tracking, influencer identification, campaign monitoring.

  • 🛠 Hootsuite, Keyhole, Later, Pixlee, SmartMetrics: Post scheduling, engagement, hashtag, and campaign tracking.

  • 👥 HypeAuditor, Phlanx, TapInfluence: Influencer auditing and ROI measurement.

  • 🔗 Bitly & Curalate: Link tracking and visual content-to-product mapping.

Pick the right analytics tools to turn insights into actionable growth.

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🐦 How a Tweet Got 1M Impressions

🐦 How a Tweet Got 1M Impressions

Your content’s performance isn’t just about tactics—it’s about connecting with real audiences. Measuring impressions and reach helps you understand who sees your content and how far it spreads.

Key Insights:

  • 👀 Impressions: Total times your tweets are viewed—helps gauge overall visibility.

  • 🌍 Reach: Unique users who see your tweets—measures true audience size.

  • Consistency Wins: Regular posting builds recognition faster than occasional “perfect” content.

  • 💡 Authenticity Matters: Vulnerable, genuine posts often outperform heavily optimized ones.

  •  Start Writing: One honest sentence can stand out in a sea of generic content.

Focus less on perfect strategy, more on showing up consistently with your authentic voice.

🎯 The 7 Secrets Behind Every Iconic Brand

🎯 The 7 Secrets Behind Every Iconic Brand

A strong brand does more than look good—it connects with your audience, builds trust, and differentiates you in a crowded market. Learn the essential steps to create a brand identity that resonates.

Key Insights:

  • 🎯 Research Your Market: Know your audience, competitors, and trends to define your unique value proposition.

  • 🗣️ Define Brand Voice & Personality: Establish how your brand communicates and the emotions it evokes.

  • 🏷️ Choose a Business Name: Pick a memorable, unique name with available domains and social handles.

  • 📖 Craft Your Brand Story: Humanize your business and connect with customers through authenticity.

  • 🎨 Create a Style Guide: Set visual rules for colors, fonts, photography, and graphics to ensure consistency.

  • ✏️ Design Logo & Assets: Develop scalable, versatile logos and complementary assets reflecting your brand identity.

  • 🌐 Apply Branding Across Channels: Maintain cohesion across website, social media, packaging, and marketing campaigns.

Follow these steps to establish a brand that’s recognizable, trustworthy, and adaptable for growth in 2025.

🎬 3M Views in 48 Hours with Google Veo 3

🔥3M Views in 2 Days Using Google’s Secret Tool

Filmmaker PJ Accetturo shows how he made a pharmaceutical ad reach 3M views using Veo 3 + ChatGPT. Learn his workflow, creative hacks, and monetization strategies.

Key Insights:

  • Viral Formula: Set up norms, then surprise viewers to spark engagement.

  • 📝 Creation Workflow: Scripts → Veo 3 prompts → video clips ($2–3 per shot).

  • 🤖 AI Creativity: Use multiple AI models for jokes and twists; keep iterating.

  • 🎥 Technical Tips: Add camera directions, character details, and expect 5 attempts per usable clip.

  • 🔑 Hook First: Headlines > thumbnails > content; use numbers, questions, and surprises.

  • 💰 Monetization: Build brand, make niche ads, consult, sell courses, launch channels.

  • 🚀 Story Still Wins: AI makes videos easy, but storytelling sets you apart.

👉 Explore the full breakdown, creative prompts, and monetization strategies to start producing viral videos today.

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The best marketing ideas come from marketers who live it. That’s what The Marketing Millennials delivers: real insights, fresh takes, and no fluff. Written by Daniel Murray, a marketer who knows what works, this newsletter cuts through the noise so you can stop guessing and start winning. Subscribe and level up your marketing game.

🚀 Fix Your Social Media in 10 Minutes or Less

📊 The Social Media Audit Everyone’s Copying (Free Templates Inside)

A social media audit is your roadmap to smarter marketing. It helps you see what’s working, what’s not, and how to level up your social strategy. With the right audit, you can optimize content, refine your brand presence, and outperform competitors—without guessing.

Key Points:

  •  Audit Purpose: Identify strengths, weaknesses, and opportunities across all social accounts.

  • 📈 Track Metrics: Engagement rate, post frequency, audience size, top-performing posts.

  • 🎨 Brand Alignment: Ensure all profiles reflect your brand voice, visuals, and messaging.

  • 🏁 Competitive Benchmarking: Compare with competitors to uncover growth opportunities.

  • 🛠️ Free Tools & Templates: Use Hootsuite, Google Analytics, Later, Buffer, Talkwalker for faster audits.

  • 💡 Next Steps: Update strategy, test new content formats, and schedule regular audits (quarterly or monthly).

6-Step Audit Process:

  1. List all social accounts – Active, inactive, and potential new platforms.

  2. Check branding – Profile pics, bios, usernames, links, pinned posts, and verification.

  3. Identify top-performing content – Track patterns and audience engagement.

  4. Evaluate each channel – Measure performance vs goals.

  5. Understand your audience – Use demographics and insights to build personas.

  6. Take action – Refine strategy, experiment, and track results.

Regular social media audits turn guesswork into strategy. By reviewing metrics, aligning your brand, and understanding your audience, you can consistently improve engagement, grow followers, and maximize ROI. Start auditing today, and let your social presence work smarter, not harder. 👉 Explore the full guide

🧵 Quick Bytes