- Social Toolkit
- Posts
- šÆ Boost Reach with Instagram SEO
šÆ Boost Reach with Instagram SEO
š Netflix Tries TikTok-Style Feed
In This Edition:
š ļø Figma AI-Powered Website Builder
šŗļø Snap Map Hits 400M Monthly Users
ā 2025 State of Video Report
How Do Your Videos Compare to 2.7M Hours of Data?
The new 2025 State of Video Report is liveāfeaturing insights from 2.7 million hours of video, analysis across millions of clips, and input from 1,300+ experts. Discover whatās working in video today: from AI-driven production to the formats generating the highest engagement.
See whatās shaping the future of videoādownload the full report FREE. šļø
Wistia analyzed millions of videos so you donāt have to
Wistia, a leading video marketing platform for businesses, just released their fifth annual State of Video Report. The report, based on insights from over 14 million videos, and 100,000 businesses, brings you the latest video tips, trends, and insights. Download a copy toā¦
See how your videos perform against industry benchmarks
Learn which kinds of videos get the most engagement so you can make more of them
Find out how to scale your video strategy for less $$ with AI
Plus, itās actually fun to read. How many reports can you say that about?
š± Netflix Tries TikTok-Style Feed
Netflix Launches TikTok-Style Feed

Netflix is testing a vertical short-video feed for mobile, aiming to capture users' attention with curated clips from its original content. The feature, appearing as a new tab on the app, enables instant viewing, saving, and sharingācustomized to each viewerās preferences. A broader redesign and smarter AI-powered recommendations are also underway.
š¤ Thumbs Up or Down on X?
X May Replace Likes With ThumbsāHereās What It Means

X is testing a major UI shift, swapping its iconic heart icon for a thumbs-up and potentially adding a thumbs-down option. The change, seen by select users, suggests a move toward more nuanced engagement and feed personalization. No official statement has been made yet.
š¤ The AI Report
Why 250 CEOs Just Demanded AI in Schools
Elon Musk eyes enterprise AI. Microsoft doubles down on making AI tools widely available. OpenAI surprises with a major restructure reversal. Plus, 250+ CEOs push for AI in schools.
Stay ahead with The AI Reportātrusted by 400,000+ pros at Google, Microsoft & OpenAI. Get the full story & daily insights now. šļø
You Donāt Need to Be Technical. Just Informed
AI isnāt optional anymoreābut coding isnāt required.
The AI Report gives business leaders the edge with daily insights, use cases, and implementation guides across ops, sales, and strategy.
Trusted by professionals at Google, OpenAI, and Microsoft.
š Get the newsletter and make smarter AI decisions.
šļø Substack Rolls Out Audio Livestream
Substack Adds Audio-Only LivestreamingāNo Camera Needed

Substack is introducing a new audio-only livestream feature, allowing publishers to go live without enabling video. Ideal for anonymous updates, call-in formats, or low-pressure broadcasts, the update preserves full interactivity, including listener comments and subscriptions. Rollout begins next week for all users.
š Instagramās First Unlockable Reels
First Official Unlockable Reels Now Live on Instagram

Instagram has launched its first official use of lockable Reels, allowing creators to restrict access to select viewers via secret codes. The feature debuted with The Weekndās exclusive content drop and aims to boost engagement through exclusivity. Currently in limited testing, the tool offers new possibilities for targeted content sharing.
š ļø Figma AI-Powered Website Builder
Figma Might Replace Your Developer Team

Figma has launched new AI-powered tools aimed at transforming web design and marketing workflows. The introduction of Figma Sites enables users to easily create and publish websites, while Figma Make allows for quick web app prototypes.
These tools offer high customization, including content management features and interactive elements. With the added ability to generate code, Figma is positioning itself as a powerful player in the creative tech space.
šŗļø Snap Map Hits 400M Monthly Users
Snap Map Hits 400M UsersāHereās Why It Matters

Snapchatās Snap Map has surpassed 400 million monthly active users, solidifying its role as a key differentiator in real-time social discovery. With features like āFootstepsā and āPromoted Places,ā Snap Map continues to evolve into a powerful tool for both users and brands. Instagram may soon follow with a similar offeringābut is it too late?
šÆ Instagram SEO Tricks
Instagram SEO Tricks Every Creator Should Know

Instagram has evolved into a powerful search engine, making profile and content optimization critical for visibility. From keyword-rich bios to searchable Reels and strategic hashtags, Instagram SEO offers brands and creators a competitive edge in organic reach.
š Apple AI-Powered Search Engines
Apple May Add AI Search Engines to Safari

Apple May Add AI Search Engines to Safari ā Google Deal in Question?
Apple is exploring the integration of AI-powered search engines from OpenAI, Perplexity, and Anthropic into Safari, according to recent testimony from Eddy Cue during the DOJās antitrust case against Alphabet. With Safari searches reportedly declining for the first time, Apple appears to be preparing for a shift away from traditional search dominance.
Quick Bytes
š„ Netflix Just Launched a Smart New Search Tool
Netflix rolls out an AI-powered search tool using ChatGPT, letting users discover shows with natural prompts. iOS beta users get early access, alongside new personalized features and a redesigned TV homepage.
š¢ Snapchat Unveils AI Ad Features & Expanded Sponsored Snaps
Snapchat introduces AI-driven smart bidding and new ad formats, including music-focused Sponsored Snaps and creator content opportunities.
š¼ LinkedIn Launches AI Career Discovery Tool
LinkedIn now lets users describe their dream job in natural language, matching them with roles they may not have considered before.
š Meta Warns Users About Growing Financial Scams
Meta reports a spike in financial scams across its platforms and shares safety tips to help users spot and avoid fraud.
š LinkedIn Shares Top Job Trends for Graduates
LinkedInās new āGradās Guideā highlights fast-growing careers, industries, and cities to help new grads navigate the job market confidently.